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Fishbowl to present at Retail Now Conference, Aug. 1, 2016

Helen Baptist
Helen Baptist, SVP Strategic Partnerships at Fishbowl

Fishbowl’s SVP of Strategic Partnerships, Helen Baptist, will present at the Retail Now Conference in Grapevine, TX on “Selling Trust to Close New Deals” on Aug. 1, 2016. The Retail Now Conference is held from July 31-Aug. 3, 2016 and is organized by RSPA, Retail Solutions Providers Association. RSPA is the only association connecting the Point of Sale technology ecosystem, with members that include resellers, distributors, hardware manufacturers, software developers, consultants and service providers who bring retail technology solutions to the marketplace. Retail Now is known as “the place where the industry meets” with access to live education, motivational speakers, and 170+ exhibitors.

Join EPSON and Fishbowl to learn how they leverage TRUST in a three pronged approach to close more deals together as partners and through indirect sales support strategies.  Where TRUST is the underlying foundation of their sales strategy, you’ll learn how to position and penetrate new account opportunities by focusing on the following:

Your Role as TRUSTED Advisor – your products don’t win your new business any longer.  How you position yourself as a trusted advisor to the brand far outweighs your feature/function and value propositions.  EPSON and Fishbowl will share examples of brands big and small where the role of trusted advisor is driving the sale of technology for both companies.

TRUST in the Partnership(s)
– You can be more successful selling with strategic partners than going it alone.  Learn how EPSON, Fishbowl and other ISV partners (some competitive!) are coming together to win more business.

TRUST in the Data
– No one is buying technology today.  They are buying better access to more meaningful data.  Your technology tools are simply a delivery mechanism to provide the improved data and insights they reveal (that’s the truth!).  Learn how EPSON and Fishbowl are helping brands move away from the POS as the primary source of data and how tapping into other sources provides for more robust and accurate data brands can easily buy into!

Presented By EPSON

Panelist – Helen Baptist, SVP Strategic Partnerships at Fishbowl
Panelist – Joel Doherty, Global Strategy and Business Development Leader at EPSON